NestScale

TikTok is currently very famous, and many businesses are using this platform for products and services promotion. However, like many other digital social media platforms, there will definitely be times when your business encounters technical difficulties. One of the problems that cause a lot of confusion is having 0 views on TikTok. The situation we are talking about is commonly referred to as the ‘0 views’ bug. It occurs when you upload a video, but after a long wait, your video remains stuck at 0 views. This directly affects your efforts to build visibility on TikTok, as your content fails to reach the audience. In this article, we will discuss the TikTok 0 views bug and provide probable solutions you can use to fix it. Why does your TikTok get 0 views?  Based on the situation you are in, there are various reasons that can result in a TikTok video stuck at 0 views. Let’s go through some of the possibilities you might find yourself in: Read more here: https://nestscale.com/blog/ti...

If you’re a brand looking to level up your game on this unstoppable platform, you’ve come to the right place. This blog is not only give you the viral TikTok trends, but it also give you the bigger picture—a roadmap to TikTok success that goes beyond the latest dance crazes and catchy hashtags.  From the untapped potential of TikTok ads to the rise of longer-form videos and the power of user-generated content, we’ve got you covered. So, grab a seat, buckle up, and let’s explore the exciting world of TikTok together! 6 major TikTok trends to guide your TikTok strategy in 2023 These 6 TikTok trends are not your typical run-of-the-mill songs, sounds, or hashtags (nevertheless, you can find it right after this section, just simply scroll down). Instead, we’re here to offer you something more valuable—a bigger picture. Knowing the latest dance craze is cool, but understanding the overall landscape and tapping into the broader trends will help you craft an awesome TikTok strategy that st...

In the fast-paced digital landscape of 2023, TikTok stands tall as an incredibly rapidly expanding social media platform. Although many brands are including TikTok in their marketing strategy, not everyone knows how to utilize it to maximize their profit. Hence, enrolling in TikTok ads courses should be considered, especially if you are a business owner.  In this blog, we have shortlisted the top 10 best TikTok ads courses (including their price and benefits), so that you can save time finding the most suitable one. Also, we provide some ways that help you in finding your course. Let’s deep dive into the TikTok ads courses now! Why should you enroll in TikTok ads courses?  Enrolling in TikTok ads courses offers several reasons: Stay ahead of the competition: As TikTok grows in popularity, more brands are turning to the platform for advertising. Moreover, by enrolling in TikTok ads courses, you can gain a competitive edge by staying ahead of the curve and mastering the latest a...

TikTok is now one of the most useful social media platforms for brands to promote their products. Therefore, many businesses invest a lot of time and effort to increase their visibility on this platform. Since its first appearance, numerous ways have been discovered to be effective in increasing reach and engagement rates. One of the popular methods that has been proven to be effective is utilizing TikTok keyword. In this blog, we will explore all things you need to know about TikTok keyword and ways to create the best keywords tactic for your business. What is a keyword on TikTok? TikTok keyword refers to a specific word or phrase that is relevant to the content of a video. They play a vital role in helping users discover and categorize content on the platform. Read more here: https://nestscale.com/blog/tiktok-keyword.html

If you intend to broaden your brand reach and drive more sales, TikTok will be a great marketing channel that you should not miss out. Even though TikTok is a growing platform with a lot of changes and updates, the basic things of a TikTok marketing strategy still remain with some keywords: high quality, User-generated content, regular posting and TikTok community.  In this article, we will let you through all of the necessary things to create a successful TikTok marketing strategy for 2022. What is TikTok marketing strategy? TikTok marketing strategy is the practice of promoting a brand, product, or service through TikTok features. Known as one of the most popular social apps with enormous success, TikTok marketing is considered a perfect tool to achieve all your goals through short-form videos: from raising brand awareness, and gaining more revenue to attracting new targeting customers, and much more. TikTok marketing strategy includes different methods including paid, organic, a...

Has anyone told you a secret tip, a small feature but huge power to gain overnight success on TikTok? Do you think that exists? With TikTok hashtags, everything is possible. They are regarded as an effective way that allows small businesses to compete with the big brands However, every game has its own rules. Before starting to create a survival strategy with TikTok hashtags, you should take advantage of all of its different sides! Keep reading till the end for more interesting information. What are TikTok hashtags? TikTok hashtag is a word or keyword phrase that follows a hash symbol (#). It is used to classify the contents to help users who are interested in a specific subject can quickly find it by searching for a hashtag. In terms of creators of content, TikTok hashtags enable them to grab the audience’s interest. Here is the link: https://nestscale.com/blog/tiktok-hashtags.html

Nowadays, TikTok has become one of the most important channels targeted by many online merchants. Many social media marketing tactics aim to appear on TikTok’s homepage, known as the FYP. This decision is not random but driven by the potential that TikTok offers to your businesses when optimizing your presence. If you’re an online merchant with your sights set on TikTok, congratulations! You have landed in the right spot. In this article, we’ll provide all information on TikTok For You Page (FYP) and tips to get your content on the FYP. So, buckle up and get ready to unleash your TikTok potential! FYP meaning on TikTok The TikTok FYP, or For You Page, is the central and most prominent feature for users. When people open TikTok, the For You Page is the first thing they see on their home screen. It serves as a feed of videos that users can scroll through endlessly to watch a wide range of content. It is personalized by the TikTok algorithm, which takes into account the user’s past behavi...

TikTok has become popular in recent years. Businesses are trying to boost their performance on this platform by creating high-quality and viral content. However, good content alone is not enough to get the attention you need. Today’s article will offers you a glimpse of TikTok SEO – a crucial factor for reaching a broader audience on the platform. So, without further ado, let’s explore all tips and tools you need for TikTok SEO. What is TikTok SEO? TikTok SEO is a term that may be both familiar and new to many people. Just like traditional SEO which optimizes your keywords, analytics, and sitemaps, TikTok SEO is the process of optimizing your content to achieve higher rankings in TikTok search results. Read more here: https://nestscale.com/blog/tiktok-seo.html

If you own a Shopify store, there are times when you might need to restrict access to your content, hide product prices, or provide access to wholesale pricing for specific customers. In this article, we will explore the essential steps to lock your Shopify store, manage customer access, and control your store’s visibility. Let’s discover now! Why you may need to lock your Shopify store? In the digital age, security is of paramount importance for any online business. Ensuring the safety of your Shopify store is not an exception. There are several reasons why you may need to lock your Shopify store such as: Read more here: https://nestscale.com/blog/how-to-lock-shopify-store.html

Recently, TikTok has introduced the latest in-app functionality: Creative Challenge. This new update benefits both businesses and creators. For businesses, this will unlo ck a new way for businesses to amplify their brand reach. As for creators, this feature helps them earn rewards based on their performance. Join us as we delve into the details of this dynamic feature and explore how it can revolutionize your marketing campaigns on TikTok now! Introduction to TikTok Creative Challenge  TikTok Creative Challenge introduces a fresh feature within the app, enabling creators to contribute video ads to brand challenges and earn rewards based on their video’s performance. Creators have the ability to explore a collection of challenges, review the challenge brief to understand the reward pool and specific guidelines, and submit their video ads. This fuction empowers creators with complete creative freedom over their ads, opening up greater possibilities for authentic collaborations betwe...

Live chat support has now been familiar to many online businesses and shoppers. It is often used to provide customers with an instant line of communication with the support team. Whenever customers have questions or need help, they simply navigate to the live chat widget and message directly with the agents.  If you want to know more about live chat support or consider whether to offer live chat support on your website or not, you’re in the right place. This article will give you an overview of what live chat support is, its benefits, and best practices. What is live chat support?  Live chat support is a kind of customer service that enables real-time conversation between customers and agents via messaging on the website. Beyond providing instant support to customers, many brands now also use live chat as a powerful channel for inbound lead generation, sales, and marketing.  You can recognize whether a brand offers live chat support or not by the presence of the live chat...

As an e-commerce business owner, you’re always looking for new ways to stand out in the online market, which is very competitive. Meanwhile, effective discount tactics can give you the edge you need to grab the attention of your target audience and encourage them to buy. However, managing and adding Shopify discounts by hand can take time and lead to mistakes. That’s when cutting-edge technology comes in to save the day. In this blog, let’s discover how to use the right Shopify discount apps to build and manage discounts & personalize offers in ways that increase conversion and repeated purchases. Statistics: The impact of discounts Let’s start by looking at a number of data that show how discounts can affect e-commerce businesses: Here is the link: https://nestscale.com/blog/shopify-discounts-strategy.html

Best Shopify Thank You Email Apps for Seamless Customer Experience If you’re running an online business on Shopify, you know how important it is to keep your customers happy. One simple way to show your appreciation is by sending a thank you email after thier purchase. But let’s face it, crafting a personalized email for each customer can be time-consuming and overwhelming. That’s where Shopify Thank You Email Apps come in handy.  These apps can help you automate the process and send beautiful, personalized thank you emails to your customers. In this blog, we’ll take a look at the best Shopify Thank You Email Apps to help you create a seamless customer experience. So, let’s dive in! So, what is a thank you email? A thank you email is just a simple message that you send to your customers after they make a purchase from your Shopify store. It’s a way to show appreciation for their business and to let them know that you value them as a customer. Basically, a thank you email can be a q...

  Shopify Transactional Emails: A Comprehensive Guide for Beginner If you’re a Shopify store owner, you know how important it is to have a reliable system for communicating with your customers. One of the most critical aspects of this system is Shopify transactional emails. They play a crucial role in keeping your customers informed and engaged throughout the buying process.  In this comprehensive guide, we’ll break down everything you need to know about Shopify’s transactional emails. You will learn from what they are to how to customize them and make them work for your store. So, buckle up and get ready to level up your email game! What are Shopify transactional emails? Shopify transactional emails are personalized emails that are automatically sent to customers after they take certain actions. Some example action can be making a purchase, resetting their password, or abandoning their cart.  These emails provide important information and help keep customers informed abo...

  7 Best Successful TikTok Campaign: Examples & Breaks Down Although TikTok has been introduced globally for more than 5 years, many brands still don’t know how to utilize this “gold mine” to its fullest. And finding the right “pickaxe”, the right formula to successfully implement a TikTok marketing campaign was by no means easy. Being so clueless about how you should implement a TikTok Campaign can make you lose behind in the race for brand presence. So, let’s get you a booster and fly straight ahead to first place! This blog will showcase 7 successful TikTok campaigns and explain the secret behind them. If that is what you want to read then you have come to the right place.  Understand the difference between Strategy, Tactic & Campaign Before jumping into details, it would be best for you to actually distinguish “Strategy, Tactic & Campaign”. Believe it or not, there are so many marketers who often confuse & mistaken the three concepts.  So, here is a sh...

  Best Email Pop Up Apps for Shopify: Boost Your Email List Growth Now! Are you looking for a way to boost your email list growth and increase your customer engagement? Look no further because in this blog, we’ll be exploring the best email pop-up apps for Shopify.  With so many options out there, it can be overwhelming to choose the right one for your store. But don’t worry, we’ve done the research for you and we’re here to help. So, let’s dive in and find the perfect email pop-up app for your Shopify store! What is an email pop up form? An email pop up form is a little box that appears on a website that asks visitors to provide their email addresses. This form “pops up” when someone visits your site, usually after a certain amount of time or when they are about to leave the page. Email pop up forms is an important way to collect contact information from your customers so you can keep in touch with them and let them know about new products, sales, and promotions. When someone...

  Shopify Abandoned Cart Email: 7-Step Setup Guide & Best Practices If you’re running an eCommerce store on Shopify, you’re probably familiar with the frustrating experience of abandoned carts. It can be disheartening to see potential customers leave without making a purchase. But fear not! We’re here to share with you a setup guide and best practices for creating effective abandoned cart emails on Shopify.  By the end of this blog post, you’ll have all the tools you need to recover those lost sales and improve your overall conversion rate. So grab a cup of coffee and let’s dive in! What is an abandoned cart email? When you go shopping online and add items to your cart, you might decide to leave the website without completing the purchase. This is what we call an “abandoned cart”. Basically, you left the items in your cart without finishing the checkout process. Now, imagine you receive an email a few hours or a day after leaving your cart. This email reminds you of the it...

  Best Email Marketing App for Shopify: Secret to Skyrocket Sales  If you’re reading this, chances are you’re looking to boost your sales and grow your business using an email marketing app. Well, look no further because we’ve got just the thing for you! In today’s world, email marketing is one of the most effective ways to reach your customers and increase sales.  And lucky for you, we’ve done the research and found the best email marketing app for Shopify. Now, we’ve come to help you achieve your business goals. So sit back, grab a cup of coffee, and let’s dive into the world of email marketing! 7 Compelling reasons to embrace email marketing for your Shopify store today Boost customer engagement and retention Email marketing apps provide a platform to send targeted and personalized email campaigns that resonate with customers. By leveraging segmentation and automation features, stores can send relevant content to specific groups of customers based on their interests, b...