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Join TikTok Ads course now for free. Learn how to run, optimize & scale your winning TikTok Ads to increase followers & sales. Easy to follow! Tips & tricks revealed Read more here: https://nestscale.com/tiktok-ads-course #tiktokads #nestscale #nestads

Are you looking to boost your email list and website engagement? Then you’re in the right place! In this blog, we’ll show you how to add an email pop-up to your Shopify website in just five simple steps. But first, let’s talk about what email pop-ups are, why they’re beneficial, and best practices to consider when adding them to your website.  So, whether you’re a newbie or an experienced marketer, keep reading to learn how to create a successful email pop-up campaign. What is an email pop up An email pop-up is a tool that you can use on your website to ask your visitors for their email address so that you can send them newsletters or other updates. It’s called a pop-up because it appears on the screen in a small window or box, usually in the middle of the page, and it “pops up” to get the visitor’s attention. When someone enters their email address into your pop-up, they’re essentially “opting in” to receive email communication from you. This means that you have their permission t...

NestAds 1.2 version has just been released, with a bunch of the most requested features and new pricing plans. In this version, you will find all things you need to simplify the TikTok ads creation & management process. Keep reading to discover these amazing updates! General overview of NestAds 1.2 Built with your e-commerce in mind, NestAds 1.2 makes things really easier at every step, from setting up to analyzing and scaling up your campaign on TikTok. The latest version of NestAds reinforces our goal: Winning TikTok ads made simple for e-commerce to save your time and effort.  No matter whether you are a TikTok ads beginner or a business owner who aims to drive conversions and get sales from TikTok Ads, NestAds can help you launch a full advertising funnel on TikTok in no time.  Say goodbye to complicated TịkTok Ads settings and stay focused on what really matters for your e-commerce advertising campaign. Simple, powerful, and cost-effective, that’s all NestAds 1.2 brin...

Have you been wondering why your emails are going to the spam folder? Look no further! In this blog, we’ll discuss seven reasons why your Shopify emails might be going to spam and how to avoid it. From spam trigger language to low email engagement rates, we’ll cover it all.  Plus, we’ll give you some tips on how to keep your emails out of the spam folder. So, let’s dive in and get your email campaign back on track! What does it actually mean to have your Shopify email going to spam? When you send an email from Shopify, it’s supposed to go to the recipient’s inbox. But sometimes, the email ends up in their spam folder. This means that the person might not see your email because they don’t check their spam folder often. Emails end up in spam folders because email service providers think that they’re unsolicited, or unwanted. This happens to a lot of emails, not just Shopify ones. In fact, about 1 in every 6 emails goes to the spam folder If your Shopify emails go to the spam folder, ...

  How To Create An Shopify Automated Welcome Email In 7 Steps! Are you looking to create an effective welcome automation email for your ecommerce store? Welldone, you’re in the right place! In this blog, we’ll be sharing with you 5 simple steps to create a compellingshopify automated welcome email that will help build a strong relationship with your customers. We’ll also be sharing some elements that make a welcome email effective, so be sure to read on! What is a Shopify welcome email? A welcome email is a message that you send to someone who has just signed up to use your ecommerce store. It’s a friendly way of saying “hello” and welcoming them to your community. In your welcome email, you can introduce yourself and your store, explain what your store is all about, and let them know how to get started with shopping on your website. You can also include some special offers or discounts to encourage them to make their first purchase. It’s important to make your welcome email friend...

  How To Write A Winback Email: Comprehensive Guide for Beginner Are you struggling to win back your old customers? Fear not, we’ve got your back. In this comprehensive guide, we’ll take you through how to write a winback email that will re-engage your audience and boost your business.  But wait, there’s more! We’ll also teach you how to create an effective winback automation email flow that will save you time and effort while delivering the results you need. Ready to dive in and learn how to write a winback email? How to write a winback email that converts Step 1: Identify who to send The length of time a company considers an email address inactive may vary depending on the type of business. Some companies may classify an email address as inactive after a few weeks, while others may wait for several months before sending a winback email campaign. If you are a business owner, it’s crucial to keep track of your email engagement metrics regularly. Active and inactive email lists...

  Winback Email Examples & Best Practices: Guide for Beginner Are you tired of losing old customers and seeing your sales drop? Well, winback emails can be your solution. They’re a powerful tool for re-engaging with customers who haven’t interacted with your brand in a while, and they can help you regain their trust and loyalty.  In this blog, we’ll go over everything you need to know about winback emails, including what they are, why they’re so important, and how to write effective ones. Plus, we’ll provide you with some awesome winback email examples and best practices to help you get started. So let’s dive in and learn how to convert your old customers with winback emails! What is a winback email? A winback email is an email that you send to people who haven’t shopped in your ecommerce store in a while. The goal of the email is to “win back” their business and encourage them to shop with you again. For example, let’s say someone bought something from your store six mont...

Looking to make a great first impression on your customers? Your welcome email is the perfect opportunity to do so! In this blog, we’ll show you how to set up a Shopify welcome email template. Thus, help you to build trust and encourages engagement.  We’ll also provide best practices to ensure your email is effective and engaging. Whether you’re new to Shopify or looking to optimize your current welcome email, this guide has everything you need to create a winning message. Why do you need to have a welcome email? Consistency in branding Using a Shopify welcome email template ensures that your brand is consistent across all communications with your customers. This is important because it reinforces your brand identity. Therefore, makes it easier for customers to remember and recognize your brand. Consistent branding also helps build trust and loyalty with your customers. Read more here: https://nestscale.com/blog/shopify-welcome-email-template.html #email #makerting

If you want your Shopify store to succeed, you have to create a seamless customer experience. And one way to do it is by creating a unique Shopify order confirmation email. This email serves as a confirmation of the customer’s purchase and is an excellent opportunity to continue building a positive relationship with them.  By reading this blog, you’ll know how to edit order confirmation emails in Shopify and the best way to customize them. So, let’s dive right into the blog now! Why do you even bother to edit the order confirmation email? As a customer places an order on a Shopify store, they receive an order confirmation email. This email includes important details about the order, such as the items purchased, the total cost, and the estimated shipping date.  Read more here: https://nestscale.com/blog/how-to-edit-shopify-order-confirmation-email.html #email #makerting

International Women’s Day is around the corner, now is a perfect time for you to start planning your marketing campaign. Sending out International Women’s Day emails can be a great way to raise awareness about gender equity and celebrate the achievements of women in your community.  In this blog, we’ll help inspire you with email tips and ideas to send to your clients and employees. So, grab a cup of coffee and let’s get started! Why do you need to send International Women’s Day emails? The goal of sending emails on International Women’s Day is to spread awareness about the importance of gender equity and to encourage people to embrace it fully. In line with the 2023 theme of #EmbraceEquity, the aim is to go beyond just providing equal opportunities to women.  Another goal of these emails is to celebrate the achievements of women and recognize their contributions in various fields. This can help to build a sense of community and empower women to continue making positive change...

People nowadays don’t want to watch time-consuming content on any social platform. They prefer short videos so that they can watch more content during their break time.  When it comes to short-form videos, TikTok, Instagram reel and Youtube Shorts are the most mentioned social media platform all over the world. However, most marketers wonder which platform their ad content performs best.  In this article, we will walk you through three platforms in detail to see how different they are. Keep reading more to determine which one is for your business: Instagram Reels, TikTok, or Youtube Shorts. What are Instagram Reels, TikTok, and Youtube Shorts? TikTok is a video-sharing app that focuses on making short videos. With the goal of “inspiring creativity and bringing joy,” TikTok referred to itself as “the leading destination for short-form mobile videos”. Here’s an example. The Instagram reel is a full-screen vertical video with a ninety-second video duration. This feature combines ...

When running TikTok ads, you may encounter a few problems and payment-related ones are the most common issues that interrupt you from creating ad campaigns. Fixing TikTok ads payment unsuccess issues is not a big deal, yet advertisers can find it very confusing at first. So in this article, let’s dive into different reasons that lead to TikTok ads payment failure and get to know the easiest way to solve any payment problem. Set up your TikTok billing options Before running a TikTok ad, you need to select a payment. To set up your payment method, go to your profile icon, look for Account Settings and choose Payment. Depending on what country/region you’re in, there are different options available but overall, TikTok offers advertisers three types of billing below. Read more here: https://nestscale.com/blog/tiktok-ads-payment-unsuccessful.html #tiktok #tiktokads

If you’re reading this, chances are you’re looking to boost your sales and grow your business using an email marketing app. Well, look no further because we’ve got just the thing for you! In today’s world, email marketing is one of the most effective ways to reach your customers and increase sales.  And lucky for you, we’ve done the research and found the best email marketing app for Shopify. Now, we’ve come to help you achieve your business goals. So sit back, grab a cup of coffee, and let’s dive into the world of email marketing! 7 Compelling reasons to embrace email marketing for your Shopify store today Boost customer engagement and retention Email marketing apps provide a platform to send targeted and personalized email campaigns that resonate with customers. By leveraging segmentation and automation features, stores can send relevant content to specific groups of customers based on their interests, behaviors, or preferences.  This can lead to higher open and click-throug...

Looking to make a great first impression on your customers? Your welcome email is the perfect opportunity to do so! In this blog, we’ll show you how to set up a Shopify welcome email template. Thus, help you to build trust and encourages engagement.  We’ll also provide best practices to ensure your email is effective and engaging. Whether you’re new to Shopify or looking to optimize your current welcome email, this guide has everything you need to create a winning message. Why do you need to have a welcome email? Consistency in branding Using a Shopify welcome email template ensures that your brand is consistent across all communications with your customers. This is important because it reinforces your brand identity. Therefore, makes it easier for customers to remember and recognize your brand. Consistent branding also helps build trust and loyalty with your customers. Read more here: https://nestscale.com/blog/shopify-welcome-email-template.html #welcomeemail #email

If you want your Shopify store to succeed, you have to create a seamless customer experience. And one way to do it is by creating a unique Shopify order confirmation email. This email serves as a confirmation of the customer’s purchase and is an excellent opportunity to continue building a positive relationship with them.  By reading this blog, you’ll know how to edit order confirmation emails in Shopify and the best way to customize them. So, let’s dive right into the blog now! Why do you even bother to edit the order confirmation email? As a customer places an order on a Shopify store, they receive an order confirmation email. This email includes important details about the order, such as the items purchased, the total cost, and the estimated shipping date. However, you may want to edit this email to include additional information or branding that reflects their business identity. For example, adding a personalized message to thank the customer for their purchase, or include link...

In today’s digital age, social media platforms have become a game-changer for businesses to reach their target audience. And when it comes to beauty brands, TikTok has emerged as a powerful tool for promoting and improving their selling power.  In this blog, we will explore how beauty brands can leverage TikTok to enhance their selling power and stand out in the crowded beauty industry. So, if you’re a beauty brand looking to level up your marketing game, keep reading to find out how TikTok can help you achieve your goals. 5 Amazing TikTok tips for your beauty brand Understand “the game” Understanding the TikTok algorithm and your customers’ behavior is key to making a beauty brand successful on the platform.  TikTok has a super-smart algorithm that recommends content to users based on their interests and preferences. By understanding how this algorithm works, you can create content that has a better chance of getting recommended to users who are interested in beauty products....

Looking to make a great first impression on your customers? Your welcome email is the perfect opportunity to do so! In this blog, we’ll show you how to set up a Shopify welcome email template. Thus, help you to build trust and encourages engagement.  We’ll also provide best practices to ensure your email is effective and engaging. Whether you’re new to Shopify or looking to optimize your current welcome email, this guide has everything you need to create a winning message. Why do you need to have a welcome email? Consistency in branding Using a Shopify welcome email template ensures that your brand is consistent across all communications with your customers. This is important because it reinforces your brand identity. Therefore, makes it easier for customers to remember and recognize your brand. Consistent branding also helps build trust and loyalty with your customers. Read more here: https://nestscale.com/blog/international-women-day-emails.html #emailmarketing #email

  TikTok Ideas for Clothing Brands to Inspire Your Business  In today’s digital age, TikTok is one of the most powerful social media platforms to showcase your clothing brand to a massive audience. But with so many brands on the app, it can be tough to stand out. That’s why, in this blog, we’ll share some exciting TikTok ideas for clothing brands to get the maximum reach on the platform. So, grab a coffee, and let’s dive in! Why do clothing brands need to be on TikTok? Best platform to raise brand awareness TikTok has a unique algorithm that helps content seen by potentially millions of people. This means that even without a large following or paid ads, you can still reach a wide audience and increase brand awareness.  TikTok is a community-driven platform, which means there’s always an audience looking for your product or service. By actively engaging on the platform, you can connect with new audiences. Thus, able to promote your products to millions of people ...

  TikTok Promote: The Comprehensive Guide [New Features Updated] Finding the right target audience is challenging enough, but looking for a perfect approach is even harder. That’s why many businesses are turning to TikTok Promote, an in-app advertising tool that lets you easily turn your organic TikTok content into ads.  Whether you’re trying to build brand awareness, drive traffic to your website, or increase sales, Promote offers a quick and easy way to reach a larger audience. But with so many new features and updates, it can be overwhelming to know where to start. That’s why we’ve put together this comprehensive guide to TikTok Promote, covering everything you need to know to get started with this powerful advertising tool. What is TikTok Promote? TikTok Promote is a tool within the TikTok app that allows you to turn your existing TikTok videos into ads with just a few clicks. You can tailor the promotion to your budget, timeline, and target audience.  TikTok Promote ...

Best Time to Post on TikTok for Maximum Visibility in 2023 If you have clicked on this, then you’re probably looking to increase your engagement and reach on TikTok. And trying to figure out what’s the best time to post on TikTok is always a big headache for everyone. Post at the wrong time can lead to minimal engagement and the TikTok algorithm won’t push your content. That’s why in this blog we’ll be sharing with you some valuable insights to achieve maximum visibility and impact. So, let’s dive in and uncover the best time to post on TikTok for optimal results! Does “best posting time” exist? The answer is yes, the best time to post on TikTok does exist! But it varies depending on your audience and their online habits.  The TikTok algorithm always favors videos that receive engagement, and so by posting your videos at a time when your audience is most active, you increase the chances of your videos getting seen and engaged. Remember, the ultimate goal is to post videos when...

  How to Use TikTok Comments to Drive Stronger Brand Engagement? TikTok has succeeded in attracting billions of active users thanks to its interesting content and creative trends, but there’s another factor that makes it even more fascinating: TikTok comments.  The TikTok comment section is becoming a playground for many brands to show their image in a funnier way and therefore earn authentic engagements. You just can’t miss this potential feature! Keep reading our article for more useful information about TikTok comments.   What are TikTok comments? TikTok comments are a sign of engagement in which users reply to your TikTok video. Through comments, they can express their personal opinion (praise or even disagreement), ask a question, and create an online conversation with others. Comments can include text,   TikTok hashtags, mentions, and emojis. When it comes to engagement rate, comments always show great potential that encourages the TikTok algorithm...