How to Use Facebook Messenger for Customer Service – The Ultimate Guide
Which customer service channels does your brand use?
Emails, calls, live chats, and other communication methods are a few usual responses to this query. Despite the fact that many businesses are familiar with these platforms, it is preferable to support customers through channels like Facebook Messenger.
Facebook Messenger has more than 1.3 billion monthly active users, making it a potential platform for customer service. Customers may reach out to your company whenever they need assistance since doing so is simple, easy, and convenient.
This article will show you how to utilize Facebook Messenger for customer support efficiently, as well as the advantages and best practices.
Why use Facebook Messenger for customer service?
1. Cost-effective
According to reports, responding to customer support inquiries through social media channels can be up to 12 times less expensive than responding to the same inquiries over the phone. Supporting through Facebook Messenger is very affordable and appropriate for all sizes of businesses.
2. Increase support performance
Because Facebook Messenger is primarily a conversation tool, your representatives can handle several support tickets at once. This increases overall support efficiency because a support representative can assist more customers in less time.
Read more here: https://nestscale.com/blog/how-to-use-facebook-messenger-for-customer-service.html
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