NestScale

As an e-commerce store owner, you put in a lot of effort and resources to attract visitors and convert them into customers. However, what happens when potential buyers abandon their carts without making a purchase? According to studies, nearly 70% of online shoppers abandon their carts. This not only leads to lost revenue but also lowers your conversion rates.  Fortunately, you can use abandoned cart email subject lines to recover lost sales and boost your revenue. In this article, we’ll explore the importance of abandoned cart email subject lines and provide tips to help you craft effective ones. Why abandoned cart email subject lines matter When a potential customer abandons their cart, they might have several reasons for doing so. They could have found a better deal elsewhere, decided to postpone their purchase, or faced a technical issue on your website.  By sending an abandoned cart email, you can remind them about the products they left behind, provide incentives to comp...

Every e-commerce store owner knows that abandoned carts are a nightmare. It’s frustrating to see customers show interest in your products but not complete their purchase. However, all is not lost, as you can recover some of these sales by sending abandoned cart email sequences.  In this article, we will explore what abandoned cart email sequences are, why they matter, and how you can create an effective sequence that will help you recover lost sales. What is an abandoned cart email sequence? An abandoned cart email sequence is a series of emails. These emails are automatically sent to a customer who has added products to their cart but has not completed the purchase. These emails are designed to remind customers of their abandoned cart and entice them to complete the purchase. They also provide additional information about the products or services. Here is the link: https://nestscale.com/blog/abandoned-cart-email-sequence.html

Are you tired of losing out on sales due to abandoned carts? Well, fret not! In this blog, we’ll cover the best practices for abandoned cart emails to help you recover your sales now. First, we’ll explain what abandoned cart emails are and the common reasons for cart abandon. Then, we’ll dive into the best practices for creating abandoned cart subject lines and email content. So, sit back, relax, and let’s start our lesson! What are abandonment cart emails? An abandoned cart email is a follow-up email sent to customers who have added items to their cart but have not completed the purchase. The primary goal of these emails is to remind customers of the products they left behind and encourage them to complete their purchase. These emails can be personalized based on the customer’s behavior and purchase history. Here is the link: https://nestscale.com/blog/abandoned-cart-email-best-practices.html

Post-purchase emails have been widely recognized as an integral part of an email marketing strategy, as they see 17% higher open rates than average email automation. They can contribute largely in dictating whether your customer will be a one-timer or a loyal one. Therefore, it is very important that an effective and engaging post-purchase email campaign be strategically implemented to foster purposeful relationships with your customers.  In this blog, we will show you some interesting post-purchase email examples (with tips and templates) for your future email automation success. Definition of post-purchase emails Post-purchase emails are a type of email marketing message that is sent to customers after they have completed a purchase. These emails are intended to provide additional value to the customer and to encourage them to continue to engage with the brand. Here is the link: https://nestscale.com/blog/best-post-purchase-email-examples.html

Are you tired of losing sales because of abandoned shopping carts? You’re not alone! Abandoned carts are a significant problem for online businesses, but there’s an effective solution to recover them: abandoned cart emails.  In this blog, we’ll showcase seven examples of successful abandoned cart email templates that you can use to win back lost sales. We’ll also discuss the essential elements that make abandoned cart emails effective. Keep reading to learn how abandoned cart emails can help you take back those lost sales! What is an abandoned cart email? So you know when you go to a store to buy something, but then you change your mind and leave without buying anything? Well, that’s kind of what an abandoned cart is. Someone goes to your online store, adds things to their shopping cart. However, they don’t complete their purchase and leave without buying anything. An abandoned cart email is a reminder email you can send to people who left items in their cart. The email encourages ...

In the age of digitalization, novelty can not be the only factor that is going to secure your spot in your customer’s mind. It must go side by side with a well-implemented strategy. The same goes for email marketing: The most eloquently-written email can only shine when it is sent at the right time, to the right person, with the right subject line.  This is where an email marketing calendar comes to save you! It is a business-favorite tool that is essentially a schedule outlining the timing and content of each email that will be sent to a particular audience.  As we are heading toward the 2nd quarter of 2023, let’s go through the basics, and note down some of our suggestions for a successful Q2 2023 email marketing calendar! Why does email marketing calendar really matter? Better organization Email marketing calendars allow businesses to stay organized and on track with their email campaigns. No matter whether you are sending product review emails, win-back emails, or abandone...

There is no need to discuss the benefits of post-purchase emails. Increased customer loyalty, increased customer lifetime value, and increased brand trust – the advantages are endless! Yet, without a compelling email subject line, it is hard to guarantee that your email can last long in your customer’s memory.  As a matter of fact, nearly half of email recipients are reported to decide whether to open an email based on the subject line alone. That’s why investing a little bit of effort and novelty into crafting a subject line will be 100% worth your time! In this article, we’ll discuss the importance of email subject lines, how to write effective ones, and common mistakes to avoid. What is a good email subject line?  Email subject lines are the brief and descriptive phrases that appear in the subject field of an email. They serve as a summary or a preview of the content of the email, and they are the first thing recipients see when they receive a message. A good subject line c...

Are you a Shopify store owner looking to improve your marketing game? Then you need to know how to write effective Shopify newsletters! Newsletters are an excellent way to keep your customers engaged with your business, establish trust and loyalty, and even attract new customers. But how do you write a newsletter that converts?  In this blog, we’ll guide you through the steps of how to write Shopify newsletters, from setting goals and defining your target audience to designing your email and crafting your copy. So, let’s get started! What is a Shopify newsletter? A Shopify newsletter is a way to keep your customers informed and engaged with your store. It’s a type of email that you can send out to your customers on a regular basis, such as once a week or once a month. Newsletters typically include information about your latest products, promotions, and other updates about your store. Shopify newsletters are a great way for store owners to keep their customers informed and engaged w...