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Are you ready for Valentine’s Day – a special occasion for expressing our love and gratitude? And not only for couples, it’s also a golden time for businesses to tap into the sentiment of love and romance and promote their products. And TikTok, thanks to its trendy features, will be a perfect partner to create a romantic story for your brand on this day. Let’s discover some amazing Valentine’s Marketing Ideas for TikTok to make your business bloom! Valentine & TikTok: A Perfect Couple The relationship between TikTok and Valentine’s Day is a formidable one, with people known to spend generously to pamper their loved ones. Valentine’s Day spending in the USA is expected to reach a staggering 18.2 billion USD in 2023, with customers planning to spend an average of 192.80$ on gifts and treats. And you know what is even more stunning? Read more here: https://nestscale.com/blog/best-tiktok-marketing-ideas-for-valentines-day.html #tiktok #tiktokads

 The world’s leading short-video platform, TikTok, is well-known for its various creative tools that are constantly improved and developed to meet user needs. With that initiative spirit, TikTok introduced TikTok Creator Marketplace for brands to broaden their reach and enhance their performance. So far, TikTok Creator Marketplace has proved to be an effective method for advertisers, so let’s dive into some of the most significant aspects of TikTok Creator Marketplace and get some inspiration from successful brands’ ad campaigns. What is TikTok Creator Marketplace? TikTok Creator Marketplace (TCM) is the official platform that allows brands and creators to make collaborations on TikTok.  With TCM, creators can work with brands on both paid sponsorship and reward-based campaigns. Brands, on the other hand, can access the data such as reach, views, and audience demographics from creators to analyze the campaign result. Read more here: https://nestscale.com/blog/tiktok-creator-ma...

 Special occasions are always a golden time for businesses from different industries. Valentine’s Day is just around the corner, a romantic holiday will come for your team if you see your way clearly. Have your brand planned for this lovely day or still wondered about the next steps? So how to celebrate love and boost sales at the same time on Valentine’s Day? Just dive into our creative Valentine’s Day marketing ideas that work for e-commerce companies and you will find the best answer ever for your business! Innovative valentine marketing ideas for e-commerce brands Leverage email marketing A successful email marketing strategy will work wonders for Valentine’s day. It is one of the most effective Valentine’s day marketing ideas for e-commerce companies. Start sending out promotional messages two weeks before Valentine’s Day, but don’t overload your clients’ inboxes. Even if social media is an excellent platform for e-commerce advertising, email marketing is a tried-and-true stra...

  TikTok Ad Objectives: Amazing Path for Your Business Success ------------------------------------------------- Have you ever struggled to decide which TikTok ad objectives to use for your campaign? The hardest and most difficult component of creating a great ad video on TikTok is the initial step. Advertising goals will influence the activities you optimize for, the cost you incur, and even the style of video you produce. The improper objective has contributed to the failure of several brands on TikTok. With this in mind, we offer a comprehensive guide to choosing the ideal TikTok advertisement objective for your company. For more fascinating stuff, keep reading! How to choose the right objective on TikTok Ads Manager Advertising objectives describe a particular aim or intention of a commercial. For instance, TikTok Ads allow you to create professional-quality material without requiring much editing, attract new clients, and boost sales. TikTok Advertising Manager gives you the o...

  TikTok Lookalike Audiences: Complete Guide for Winning Strategy -------------------------------------------- You want to boost the effectiveness of your TikTok Ads to increase conversions and reach your objectives. Congratulations! You have found what you were looking for here: TikTok Lookalike Audience is a fantastic function it provides. Let's explore the TikTok Lookalike Audience in more detail as you prepare to market your business or clients to them. What is a TikTok Lookalike Audience? The best way to explain a TikTok Lookalike Audience is as a tool for finding demographic groups that are similar to your current clientele. This creative tactic was developed to help you increase your reach and identify potential customers for your products. However, you must first create a TikTok custom audience based on either your ad interaction or website activity tracked by the TikTok pixel before you can create a TikTok lookalike crowd. Read more here: https://nestscale.com/blog/ti...

  How to Win Over Other Big Brands with TikTok Custom Audiences? -------------- Can you really trust that your issue will be resolved once and for all by using a powerful tool to make laser-targeted ads called TikTok Custom Audiences? For a comprehensive guide on how to locate the precise market for your product or service, keep reading. Read more here:  https:// https://nestscale.com/blog/tiktok-custom-audiences.html ml #tiktok   #tiktokads

TikTok Branded Hashtag Challenge and 3 Successful Brand Examples -------------- The TikTok Branded Hashtag Challenge (HTC) may be the best tool on the platform for increasing engagement and motivating users to take part in a brand's activities. Therefore, we'll define HTC in this essay and discuss how to create an excellent HTC that can supplant TikTok. Read more here: https://nestscale.com/blog/tiktok-branded-hashtag-challenge.html #tiktok #tiktokads

 As companies keep growing, the need to expand to overseas markets is very crucial, and there are more and more potential markets that can scale up your business. As expanding to new markets, among the activities that you need to do, offering international customer support is the most important factor to make your business succeed. You may have great products, but your customer service in oversea markets is unhelpful, not understandable, or hard to get in touch with, your customers will hear about it and they will leave you. Therefore, great international service will make customers feel they are listened to and helped, thus improving their experience with your brand. In this article, we will explain why international customer support is important, and 4 tips to expand your customer support. Let’s dive in immediately. Why is overseas customer support important? Providing global customer support requires dedication and investment. If you’re wondering whether it’s worth the effort, t...

TikTok is an awesome video-sharing platform that allows every TikTok user, from large companies, and small businesses to personal brands, to spark joy and creativity by uploading native short-form videos. It’s reported that there were more than 1 million videos viewed by TikTok users every day in a year.  Among plenty of TikTok videos, how can your video stand out from the crowd, keep people watching until the end, and even be shared with others? Apart from good content, you need to edit your video to make it as engaging as possible, so in this article, we’ve compiled a list of the 5 best TikTok video editor tools to ensure viewers can’t take their eyes off your videos. Benefits of a well-edited TikTok video  A well-edited video is a fundamental part of TikTok marketing strategy that you should focus on. It means a video with a high engagement rate, an easy-to-understand message, and also good video quality. All the benefits of a good TikTok video are amazing and will make you...